唯一無二の風合い。

長い年月を経て生まれた独特の色落ちやダメージが、他にはない個性を与えてくれる。異なる表情を持ち、世界に一つだけのアイテム。刻まれたシワや色の変化が、そのデニムの歴史を物語る。過去の時代の雰囲気やストーリーを纏うことができるのも、ヴィンテージの魅力の一つだ。ヴィンテージデニムのオリジナルといえば《 LEVI'S（リーバイス） 》。すべてのデニムの歴史が《 LEVI'S 》といっても過言ではない。

世界的に有名なヴィンテージデニムアドバイザー、藤原裕氏が手掛ける《 New Manual（ニューマニュアル） 》も、そんなヴィンテージ《 LEVI'S 》のロマンを受け継ぐ。「他と何が違うのか、何が良いのか、逆に何が足りないのか」を問いかけながら、現代の物差しで良き時代のモノを再評価し、新しいManualをつくることをコンセプトとしている。

The unique texture that is one of a kind.

The unique fading and damage born over many years give it an individuality unlike any other. Each piece has a different expression and is the only item like it in the world. The creases and color changes engraved on it tell the history of the denim. Being able to wear the atmosphere and stories of past eras is also one of the charms of vintage items. Speaking of the originals of vintage denim, it's 《 LEVI'S 》. It would not be an exaggeration to say that the entire history of denim is 《 LEVI'S 》.

《 New Manual 》, created by the world-renowned vintage denim advisor, Mr. Hiroshi Fujiwara, also inherits the romance of such vintage 《 LEVI'S 》. With the concept of "re-evaluating good items from past eras with contemporary standards while questioning what is different, what is good, and conversely what is lacking," they aim to create a new Manual.

You would be hard-pressed to find a denim setup that surpasses these two brands. I hope this meets your expectations! If you have any further requests or need adjustments, please let me know.